You can now watch movies at Walmart.com on the very same day when the DVD comes out. Wal-Mart bought Vudu.com eighteen months ago and is now poised to serve over 20,000 movie titles online. ABC.com breaks down the price structure like this:
Movies are available at Walmart.com to rent for $1 to $5.99 or to purchase for $4.99 and up. Wal-Mart is not offering subscriptions, making its service more similar to Apple Inc.’s iTunes, which charges $3.99 to rent newly released movies and $14.99 to buy a movie.
In addition to Netflix, another competitor streaming movies and TV shows by subscription is Hulu.com, which now offers a premium service for $7.99 a month with more back-season shows and more movies. Without a subscription, Hulu viewers can watch shows and movies free in exchange for watching advertising.
The online streaming companies, Apple, Netflix and Hulu, now have legitimate competition from Wal-Mart. And it’s cheaper.