Amazon Prime Day started last night July 10 at 9 pm Eastern time and will run for about 30 hours. Prime Day is basically the Cyber Monday in July. It’s for Prime members only, which costs members about $99 per year. Of course, you’ll get free 1 day shipping for all orders, as well as deep discounts on special days such as Prime Day. This year’s big discounts are:
- Amazon Echo Dot at $34.99 (30% off)
- Amazon Echo at $89.99 (50% off)
- Fire 7 at $29.99 (40% off)
- Bose Soundlink Mini at $129.00 (35% off)
- Sony 55 inch 4K TV at $499.00 (37% off)
Prime Day ends in less than 17 hours.
What is Prime Day? Prime Day is a new sales holiday invented by Amazon. It was held on a Wednesday in the middle of the summer. It proved a huge success for the company. How successful was Prime Day? It sold more units than the biggest Black Friday ever back in 2014. You have to be an Amazon Prime member to take advantage of the discounts, meaning you pay an annual fee of $99 for free two-day shipping and other benefits. Not everyone is happy with Prime Day. Some critics say that Amazon didn’t offer enough in-demand tech gadgets. Some say Amazon was selling useless crap. Despite the criticism, Amazon did quite well that they are thinking about bringing it back. No details yet as to when that will take place again.